A new local flower store focused on providing each customer with a unique and personal experience by allowing them to get creative and arrange their own flowers.

We wanted the brand identity for this shop to have a relaxed, but still elevated feel, where friends would feel good about gathering for a girls night out or a bridal shower. To accomplish this vibe, we mixed traditional and minimal design to developed a brand that stands on its own. We wanted make sure that each aspect of the experience felt special and unique, from discovering the brand online, to visiting the shop, to brining their flowers home.